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Introduction
Many companies turned lately to the Internet when needing
candidates to fulfill their job openings. On the Romanian web you can
find now maybe more jobsites then needed. All jobsites are in competition
for getting your attention and claim the first place.
Which jobsite should you choose?
Which criteria you should use to select the right online
résumés database that best fits your needs?...
In order to be able to answer these questions you should
be fully aware of the needs you have and of the resources you can use.
First of all, you should know THE PROFILE of the candidate
you need to hire.
There are a number of cases in which you should NOT
turn to the Internet to search talents:
-
if you search for a TOP manager
(the Internet is open, available, easy to use: top managers are risking
too much by posting their résumés into an online database, so this
is less likely to happen, even on sites where they can hide their
name or current job position)
-
if you search for a candidate that belongs to
a certain category of people that usually do not have their résumé
on the Internet
(e.g.. Mechanics, drivers, baby-sitters...)
It also may be the case that you are not yet comfortable in
using the Internet.
We do not want to offend anybody, but not long ago in Romania there
were companies that had very old technology and no access to the
Internet at all. The practice is changing, but you may be in the
situation to recently discover the amazing world of the Net.
If you are in one of the situations above, better use the classic
ways to get the job done, like advertising in newspapers and/or
hiring a recruiting company to find the right candidate.
All practical tips below exclude the cases above.
We assume you need to fulfill an opening that is for a professional
or a position in lower or middle management in your company.
It makes no difference if the job is in Romania or abroad.
B. The resources you can use
From all the resources you need in order for you to select personnel
we will focus on Budget and Time - two vital components for online selection
as well.
It should be clear for you what budget you have for finding
the right candidate.
If you have limited financial resources, the Internet is the right
answer.
You need to invest time and patience but the overall financial costs
will be low.
If you have reasonable financial resources you may have the
advantage that you can use the Internet along with other ways to
attract the candidate.
A jobsite should be seen as a tool like any other recruiting tools.
If the candidate you need must fulfill a long list of requirements,
then you should not rely only on searching an online database. You
have financial resources, use them: take an aggressive approach. Most
jobsites give you the opportunity to advertise with banners and profile
pages, even if they do not specify this in emails or on the web sites.
Ask them. Also, if you afford it, use newspapers to advertise your
opening. Both ways of advertising will not only attract potential
candidates, but also will be a great opportunity to advertise your
company and it's activity. Be aware that the add may be seen by your
partners and clients and they always have comments...
If you have plenty financial resources and you know exactly
the candidate's profile, you may relax: hire a specialized recruiting
company to do the job for you. In this specific case, for your
benefit, Mrs. Cristina Savuica from Lugera & Makler srl gives
you Some practical tips for the HR Manager to
select the right recruiter.
One other resource you need for a proper selection is TIME.
Time is crucial. If you have everything else but time and for different
reasons you cannot hire a recruiting company, then you are in big trouble.
The Internet is easy-to-use and fast tool, faster then any other tool,
but cannot "make" the time. You need time to search into an
online résumés database and you need time to read and organize the résumés,
no matter if you receive them in your mailbox after a jobposting or
you make a search into an online database. Only you have the answer
to the Time problem, but keep in mind that there are jobsites ready
to hand-select candidates for you.
Why choosing an online résumés database?
Are you tired with the traditional methods of job advertising?
Find the right online résumés database and work with it.
If you choose the right way to use the resources offered
by a jobsite, you will be pleasantly surprised by the results.
A Romanian jobsite gives you the following basic tools:
-
Post jobs
- Search into the online résumés database
Besides the classical features above, a jobs & résumés website will
give you a number of other (paid) tools in order to drive more candidates
to your open positions.
Usually you may:
- Attract audience with Banners and Buttons (linked to your website).
- Increase traffic to your jobs with Logo Buttons (linked to
your jobs).
- Attract more qualified candidates, promote your brand identity
and increase your exposure by sponsoring newsletters, career centers...
If the site is effectively developed, you do not need
more. The features above are enough to give you all the opportunities
you need. The rest are 'peanuts on the cake'.
Why choosing a jobs & résumés online
database?
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It's a smart way to work.
It saves you time, expenses and resources.
It gives you access to résumés anytime, day or night,
at your convenience.
It allows you to focus on more important things -
like recruiting.
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Choosing THE RIGHT jobs & résumés online database
The list of the features available on a jobsite is longer or shorter,
depending of the site.
On some Romanian jobsites, part of the tools above are free of charge.
But, as you already know from your experience, free does not equal quality.
If your job opening is for a secretary and you are a very small company,
it does not matter too much on which jobsite you post the job as long
as your add gets some exposure. But if you need an experienced secretary
for you International company, than you might just lose time by posting
the job on the wrong jobsite: you may receive lots of résumés that are
far from meeting your requirements.
You can find below a list of things that may help you to reconsider
the way you look to a Romanian jobs & résumés online databases.
Or, it may be the case in which you do not find anything new. In both
cases, the list below is far from being complete or perfect - it is
not a recipe.
You should not compare a jobsite with a newspaper
A mistake employers could fall into is to compare a jobsite with a
daily newspaper. Even if the result should be similar - gathering
relevant résumés, a jobsite is designed to help you in different ways
than a newspaper.
Advertising vacancies on the Internet operates differently compare
to the traditional print advertising: is a different action, targets
a different audience and has a different impact.
The right jobsite for your unique hiring needs is a tool developed
to make your life easier. But if you have enough financial resources,
use both the Internet and the newspaper. By doing this you have the
chance to reach more people then ever.
Free services should not be the criteria for choosing the right
jobsite
Experience taught us all that most things that come for free are of
a very poor quality. Nevertheless, in using a jobs & résumés online
database, a certain degree of free is welcomed. You should be allowed
to see some résumés from the database to be able to evaluate the quality
of the database: about 3 résumés per day should do it. Also, you should
be allowed to search the database for free, in order for you to see
how many résumés you get when you make a search for a certain type
of professionals and decide if you need to contract unlimited access
or not.
You should not be impressed by a large number of résumés
Romanian jobsites are usually stating somewhere on the home-pages
the number of their registered job seekers. This might be the number
of the résumés in their database ... or not ... But how many résumés
can you reed before selecting potential candidates for a job opening?
100? 200???...
Does it really help you that an online database has, let's say, 50
000 résumés?
Does it really help you that by doing a search you 'prioritize' 1
000 résumés?
Wouldn't be better to have only, let's say, 100 returned résumés,
organized in order of their relevance and with the keyword(s) you
searched for highlighted in those résumés?
Find out the quality of the résumés database of a jobsite.
Big numbers are just stating the fact that the jobsite is popular
between Internet users. As long as you do not want to sell candies
or similar goods, look behind the numbers.
About résumés: constrains versus flexibility
Usually, a recruiting agency works with a different, higher standard
form résumé than an online résumés database. Also, a recruiting agency
will ask candidates for a more detailed and up-to-date résumé than
the one spotted in the online database.
The shape of the résumé itself is different from a database to another.
After you post a job you may prefer:
1. to have all résumés with the same shape,
in order for you to read and preselect them faster.
2. to receive the résumés with the shape chosen by the candidate
itself, as an expression of his/her personality.
The first option offered by several jobsites is preferable when you
need to fill the position very fast. You receive résumés in the mailbox
opened on the jobsite. In this case you can look at the education
and experience of the candidate, but you overlook the quality of the
person. Also, a major disadvantage of this type of databases is that
you cannot receive résumés from persons that are not registered on
the site (you cannot reach the visitors of the site that do not want
to make public the fact that they would like to change their job).
If you need to fill a lower/middle-management position, this option
is definitely not for you.
The second version has more advantages than the first one:
- a flexible shape of a résumé gives the job seekers more freedom
and the information can be richer both in content and form;
- you may learn more about the candidate background and personality;
- the site users may indicate the direct address to their résumé
on the jobsite, but also have the option to attach in Word format
their résumé to the email they send to you. Each job is different.
Job seekers may highlight in their résumé the experience relevant
to your unique job opportunity.
- in applying to your job, the jobseekers make a bigger effort then
a single click on a button: you can be sure that those persons that
apply are truly interested by your job.
- as your contact information can be seen by all interested jobsite
visitors, anybody, registered or not in the online database, is
free to apply to your job: you may reach a broader community with
your posting.
Before you choose, find out the target audience of the jobsite
Each jobsite has it's own audience.
Part of this audience is overlapping from site to site, but you can
determine the target of a jobsite quite easy if you pay attention
to the whole (degree of popularity, job postings quality, number of
registered users, language used...).
You should remind yourself your needs: what kind of people do I want
to reach?
Numbers just keep growing every day, on all sites.
Do you need the biggest, most diverse pool of candidates?
If the answer is yes and you need to expose your job to all kind
of people than you should choose a jobsite presented in Romanian.
On this kind of jobsites it is easy for anybody to find the links
needed to post their résumé or search for jobs. And because language
does not stand in the way, if the site functionality is well developed
and the site advertisement is handled properly, the tendency is to
become very popular.
On the other site, if you need a selected audience, then you
should consider a jobsite that does part of the work for you by filtering
the site visitors and the posted résumés. For a jobsite, one convenient
way to achieve it is by having the homepage and the important section
of the site in English.
If the English language is in your job description, then you have
only to gain by choosing this type of site. More, because the site
is developed in English, chances are that most résumés in the database
to be in English as well. And more, because the site is opened to
postings from International companies from within and outside the
country, it is most probable that the team behind the site already
has a number of western clients: if you need advice or want to subscribe
now or at a later date to paid services, they will treat you best.
In this specific case, on a jobs and résumés online database presented
in English, you will attract a number of quality candidates. While
only a few candidates may be relevant to fill the vacancies you have,
the other résumés could be valuable to add into your database for
future vacancies as they arise. Of course, in order to generate this
kind of response, it is very important that you place online an attractive
advertisement.
Be aware about STATISTICS
Most jobsites use at least one other statistics site, Romanian of
foreign, for counting the number of people visiting per day/month
and so on. You should be aware of the fact that the number of unique
visitors do not say anything by itself.
Look deeply.
For a jobsite, higher traffic does not necessary mean bigger profits.
Still, most jobsites are part of a linkexchange banner system, advertise
with banners on all kinds of sites and some attract clicks with daily
emails.
Let's say you post a job on a jobsite. On that site will be a big
difference in traffic if:
1. you receive résumés into an account opened on that site
and for everything you do, no matter what minor stuff is that, you
have to go back again and again on the site;
2. you receive résumés in your own email box and you
go back on the site ONLY when you need to post the next job opening
or search the résumés database.
Which way is more convenient for you?
Probably the second option, the one in which you can read your résumés
even off-line, any time you wish.
Which way increases the traffic of a jobsite?
Definitely the first option, the one in which you have to access the
site over and over.
On a jobsite, this type of approach comes along with a similar approach
to the accounts of all job seekers registered on the site. Each and
every one of the users has to come back over and over on the site
to see if they received an email from an interested employer and so
on...
As a conclusion, high numbers of visitors shown in statistics
does not necessary mean more end-users. Also, high traffic
does not say anything about the users themselves.
Why should you choose JobBank.ro?
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It's easy to navigate, you'll enjoy it
It saves you time, expenses and resources, you find
quickly the information you need, 24 hours per day, at your
convenience.
It gives you the freedom you need
After you post a job, you receive résumés in your own
email box - you can read them off-line as well - you are
not forced to come back on the site.
It's QUALITY based
The English language attracts from the start top talents.
The target audience of the site consists of people with
at least medium English knowledge, generating the best quality
Romanian résumés database available.
It has a flexible résumé format
The fields of the résumé give candidates the
freedom to insert all relevant information about themselves.
It allows you to evaluate the quality of the résumés
database and the job posting exposure
You can view 3 résumés per day FOR FREE; you
can have 3 jobs simultaneously also FOR FREE. All site users,
registered or not, are free to apply to your jobs.
It has a fast and advanced search engine
You eliminate from start résumés that don't meet your
basic requirements and prioritize those that do; the keyword(s)
you searched for are highlighted in the returned résumés.
It has a FREE specialized STUDENT section
The STUDENT section is designed to spear your time and
resources: from March 2002 you can find students on www.JobBank.ro/student
It has all the tools an effective jobsite needs ...
and something more
(post jobs, advanced search into the résumés database,
banners, logo buttons, Golden Members Section, newsletters,
sponsorships opportunities...)
It has a broad, national audience.
By posting a job or a banner on the site you gain exposure
to thousands of Romanian job seekers ( ~ 14000 unique hits
per month; over 12000 registered users...)
It benefits of proper advertising on and off the Internet
As a client, you benefit as well from advertising: JobBank.ro
is listed on all major search engines/portals, has weekly
adds in relevant newspapers, participates at major events
(as CERF)...
It has paid services at prices you can afford
Prices are much lower than you might expect, payments
are flexible.
It works for your competitors!
Major companies choose JobBank.ro to aggressively promote
their job openings.
Don't let them have this advantage over you!
read
more about JobBank.ro advantages
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